The
new collection, entitled Hu Holiday, takes inspiration from the
interplay of organic and mathematical forms that can be seen throughout
nature, blending natural silhouettes with geometric designs and graphic
overlays to create a fluid apparel collection with subtle stylistic
touches.
In
men’s, a range of classic 3-stripes designs are updated with Pharrell’s
unique perspective, including tees, sweats, coaches jackets, track tops and pants, and accessories. A simple colour palette is countered with
crisp graphic details such as a geometric triangle motif, and all-over
prints in Japanese katakana, finished with essential trefoil branding
details.
Women’s
apparel continues this approach with a range of sportswear pieces
reconfigured with contemporary cuts, such as drop-shoulder track tops
and extended silhouettes, whilst the geometric and katakana prints are
repeated in an asymmetric motif that captures the organic essence of
Pharrell’s source of inspiration.
Overall,
the latest instalment of Pharrell’s Hu range is a pure continuation of
the polymath’s innate fascination with human nature and its power to
push creativity to ever greater heights, as well as the very nature of
the human race itself — distinct, diverse, and infinitely connected by a
deeper, hidden meaning.
adidas Originals = PHARRELL WILLIAMS Hu Holiday is now available in select adidas stores and retailers.
#adidaspharrellwilliams
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